BTS' RM Becomes First Global Goodwill Ambassador of National Museum of Korea

BTS leader RM , whose real name is Kim Nam-joon , has been named the inaugural Global Goodwill Ambassador of the National Museum of Korea , marking a significant new chapter in his efforts to promote Korean culture beyond the music industry.

The announcement was made during a special ceremony held on June 19, where the global K-pop star visited the museum's ongoing exhibition, " Danwon Kim Hong-do: Painting the Era. " As part of the event, RM was presented with a historic map dating back to Korea's Joseon Dynasty and expressed his commitment to helping share the country's rich cultural heritage with audiences around the world.

Museum Director Yoo Hong-jun welcomed the partnership, emphasizing RM's longstanding dedication to the preservation and promotion of Korean art and history. Over the years, the BTS member has earned recognition for supporting cultural initiatives, including two separate donations of 100 million won aimed at conserving Korean artifacts located overseas.

RM's growing influence within the art community extends well beyond his ambassadorial duties. The rapper and songwriter is preparing for a major collaboration with the San Francisco Museum of Modern Art (SFMOMA) , where the exhibition " RM x SFMOMA: Between You and Me " is scheduled to open in October. The showcase is expected to feature works from both the museum's collection and pieces associated with RM's personal interest in contemporary art.

Widely known for his passion for museums, literature, and visual arts, RM has become one of the most prominent cultural figures in South Korea. His advocacy has helped spark interest in Korean heritage among younger audiences worldwide, demonstrating the growing intersection between entertainment and cultural diplomacy.

The announcement was met with an outpouring of support from fans across social media platforms. Admirers celebrated the achievement, praising RM for using his global platform to highlight Korean history, art, and cultural preservation.

As BTS members continue to pursue individual projects alongside their group activities, RM's latest appointment reinforces his role not only as a global music icon but also as an influential ambassador for Korean culture on the international stage.