Times Internet Unveils 1838 Reserve, Celebrating Indian Art and Heritage

Times Internet, the digital arm of the Times of India Group, has unveiled 1838 Reserve, an exclusive premium lifestyle card that brings together India's artistic legacy, traditional music, cultural craftsmanship and contemporary fine dining. Launched on October 30, 2026, at Sujagi in New Delhi, the initiative was presented under the theme India's Heritage Reimagined, with an emphasis on connecting the country's cultural inheritance with the aspirations of a modern, globally connected audience.

Rather than following the format of a conventional financial product launch, the company organised an immersive cultural gathering structured around three chapters - What We Inherit, What We Carry Forward and What We Create. The card was unveiled at precisely 18:38 hours, referencing 1838, the year The Times of India was founded.

A major highlight was the collaboration with Krishen Khanna, the 101-year-old Padma Bhushan and Padma Vibhushan awardee. The card features bespoke artwork inspired by his celebrated Bandwala series, which depicts musicians performing at Indian weddings. Khanna, associated with the Progressive Artists' Group established in 1947, is recognised for portraying ordinary people and social realities through modern Indian art. An open-air gallery showcasing his paintings preceded the card's unveiling.

The cultural programme also featured The Manganiyar Seduction, conceived and directed by theatre director Roysten Abel. More than 40 musicians from Rajasthan's Manganiyar community performed using traditional instruments, including the kamaicha, khartal and dholak. The production's distinctive four-tier illuminated stage transformed traditional folk music into a contemporary theatrical experience.

Fine dining formed the concluding chapter, featuring culinary creations from Chef Manish Mehrotra's Nisaba, located at the Humayun's Tomb World Heritage Site Museum complex in Sunder Nursery. An exclusive five-course dinner was curated by Chef Garima Arora, chef-owner of Bangkok's two-MICHELIN-starred restaurant Gaa. Her menu combined Indian flavours and culinary memories with contemporary global techniques.