Titan Smart Unveils Celestor 2.0, Signs Chirag–Satwik as Brand Faces

Titan Smart has strengthened its position in India’s performance-focused wearables segment with the launch of Celestor 2.0 , a next-generation smartwatch designed for serious training, outdoor navigation, and intelligent recovery management. Unveiled in Bengaluru , the device reflects the brand’s shift from lifestyle tracking toward precision-driven athletic technology.

Celestor 2.0’s standout upgrade is its dual-band GPS (L1 + L5) capability, a feature typically seen in higher-end sports watches. By locking onto two satellite frequency bands, the watch delivers stronger signal stability and more accurate route tracking, even in dense urban zones or remote terrain. This is complemented by offline maps and downloadable courses, allowing users to navigate without mobile connectivity. Outdoor athletes further benefit from integrated ABC sensors, altimeter , barometer, and compass which provide real-time elevation, atmospheric pressure, and directional data.

On the performance analytics side, Titan Smart has introduced a more holistic training ecosystem. Features such as heart-rate zone training , training load tracking , and a readiness score help users balance effort and recovery, reducing the risk of overtraining. Advanced endurance metrics including VO₂ Max , MET score , and running power offer deeper insight into cardiovascular efficiency and stamina progression, moving the watch closer to pro-level fitness tools.

Reinforcing its performance identity, Titan Smart has signed Indian badminton stars Chirag Shetty and Satwiksairaj Rankireddy as brand ambassadors. The association aligns the watch with elite athletic precision, endurance, and competitive discipline.

Aquatic performance is another area of emphasis. With 5ATM water resistance , Celestor 2.0 supports swimming heart-rate tracking , SWOLF scoring , and automatic stroke detection , enabling users to analyse efficiency and technique in the pool. Multi-sport athletes are catered to through a dedicated Triathlon Mode , which seamlessly tracks swimming, cycling, and running in a single session a feature gaining relevance as endurance events grow in popularity.

Powering the smartwatch’s intelligence layer is Titan Q , the brand’s “active intelligence” system. On-device, it handles general queries, reminders, and scheduling tasks. Within the companion app, it transforms health and activity data into long-term trend analysis and performance insights. Lifestyle enhancements such as offline music storage and wireless earphone support further enable phone-free workouts.

Design remains a priority, with a high-grade aluminium body , dual-coloured crown, and hybrid nylon-silicone strap balancing durability with daily wear comfort. A 1.43-inch AMOLED display ensures strong outdoor visibility and sharp visuals.

Priced at ₹11,499 , Celestor 2.0 sits in India’s mid-range performance smartwatch category but distinguishes itself through dual-band GPS, endurance analytics, and recovery intelligence features not commonly bundled at this price point. The watch is available through Titan World, Helios, Fastrack stores, authorised multi-brand outlets, and major online platforms.

With Celestor 2.0, Titan Smart signals a clear move into the serious fitness and endurance segment, offering athletes and active users deeper data, smarter insights, and navigation precision without stepping into ultra-premium pricing.